The 2018 State of Higher Ed Digital Marketing 

Are you considering higher ed marketing resolutions for 2019? Get the results of our industry-wide digital marketing survey via this pre-recorded webinar. You will gain insights into key digital marketing challenges and opportunities faced by higher ed marketing professionals across the U.S. 
 
 

Description

The results are in from our 2017 Higher Ed Digital Marketing survey and we want to share them with you! Attend our latest webinar to review the data we obtained from your peers across the higher ed landscape. We'll also discuss trends that may challenge higher ed marketing professionals in the new year and how you can leverage digital marketing tactics to overcome them.

 

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You will learn

  • How your peers in the higher ed space approach content marketing, social media, and more.
  • The latest digital marketing trends among colleges and universities
  • The role digital marketing can play in increasing student enrollment

Featured Presenters

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Sarah Johnson

Director, Digital Marketing

Sarah is a digital marketing maven with expertise using social technologies to activate desired behaviors across the academic community. Her work was instrumental in launching and growing social media presences across a spectrum higher ed audiences.

Marisa

Marisa Meyers

Director, Digital Engagement

Marisa is an inbound marketing expert with more than eight years’ experience driving record-breaking digital marketing programs. With expertise in demand generation and lead nurturing, she has helped mold the marketing efforts of higher ed brands, large and small.

Chris

Chris Disano

VP, Client Services

A native digital marketer, Chris has overseen numerous marketing programs for colleges and universities across the country. Not only is he well-versed in content creation, SEO, analytics, and email marketing, but he has also mastered the art of helping clients innovate for stronger results.

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Jim Pontarelli

President

Throughout his long career, Jim has helped dozens of organizations define their identity and broaden their presence. He's overseen the branding and marketing efforts of a host of higher-ed institutions — from Ivy League universities to community colleges. 

 

Want even more great tips, tricks and tools? Visit our resources page or subscribe to our blog

What do we know about higher ed? We've partnered with over 60 colleges and universities. Here are just a few.

 

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